Visual Design for Lake of the Woods Association

Lake of the Woods

Lake of the Woods Association needed a facelift for their website to be in the modern era with a responsive website. Vanguard assisted in giving them a modern look for their site that streamlined it’s visual identity.

PROJECT OVERVIEW

The Lake of the Woods Association is a well regarded private community in the Fredericksburg region located out in Orange, VA. With their focus in having an active community in golfing, fishing and other outdoor activities, they needed a website that reflected that brand image. In the competitive market it is imperative that businesses have a mobile website that is friendly for people to use on any device. LOWA saw the need to make an update and Vanguard was able to assist in helping update the overall aesthetic

PROCESS

Over the discussion with the Lake of the Woods team we were able to nail down an overall design for the homepage as a great window inside the community for non members to entice potential buyers a reason to live in the community. The main elements we incorporated in our discussions were photo galleries, recent news, consolidation of menu list items, overview of events/activities, and social media integration.